Media is a car or means of communication that disseminates details from the source to the target public and any media intended for the bigger audience is referred to as mass media. From pictorial representations in the early age, substantial production of newspapers, an elaborate videos on tv to high-tech media combine the Internet and computers, there room variations in the form of mass media. Being the prime source of information, entertainment, marketing, advertising media, and an inspiration for everyone and also everywhere in the world, you will, v this blog, learn around the different species of fixed media and also how it impacts us!


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When it involves the various forms of media, there room varied layouts of contemporary media together as print media (newspapers, books, magazines), transfer media (television, radio), digital media (internet) also as video clip games, music, cell phones, films, amongst others. All these types of mass media comprise content and also a device or object which is the medium for delivering the content.

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There space 6 main types of fixed Media:

Traditional MediaPrint MediaElectronic/Broadcasting MediaOutdoor Media or out of home Media (OOH)Transit MediaDigital Media/New Media/Internet

Traditional Media

People have occurred different methods of communication depending upon their local language and culture. Timeless media is just one of the oldest species of mass media come transfer traditions and culture over generations. The tools of interaction have been occurred from beliefs, customs, rituals, and practices the society. Traditional media imparts aboriginal ways of communication for ages. Further, this kind of massive media varied as per each society and culture as every culture has their own mediums to interact to your mass audience. Thus, the traditional media deserve to be individual songs, dances, folktales and also folklore as well as paintings, sculptures, stupas, statues and fairs, festivals, rural or ar radio and also announcement mediums prefer nagada, etc.

Forms of timeless MediaFolk DancesFolk Songs and MusicTheatre, Drama, and FolktalesPainting, Sculptures, Inscriptions, Statues, and StupasMotifs and also SymbolsAnnouncements made by beating drums or ‘nagada’StorytellingNautankiFairs and also FestivalsRural Radio
Courtesy: research study Guides at new Jersey State Library

In simple words, Print Media is all about the printed form of information and news. Before the creation of the print press, printed materials had to it is in hand-written the made mass distribution practically impossible. Print media is among the an easy types of mass media devices making it very popular and convenient to with a wider audience. Newspapers are considered as the oldest creates of mass media after ~ the timeless mass media together for a long duration of time, the general public relied on newspapers to understand the recent happenings in their neighborhood areas and also from about the world. Thus, print media initially refers to newspapers and also then broadened towards magazines, tabloids, promotion brochures, journals, books, novels and comics.

Forms of print MediaNewspapers (broadsheet and tabloid)Periodicals, Newsletters, and also Magazines (general or specific interest)Brochures, Leaflets and also PamphletsJournalsBooks, Novels and Comics

Electronic broadcast Media


Courtesy: Pinterest

Broadcasting is just a circulation of audio and video content come a spread audience utilizing the digital broadcasting medium. Initially the hatchet ‘broadcasting’ referred to the sowing of seed on ranches by scattering them end the huge field. Broadcast media allows ease the news dissemination to also an illiterate person since it appeals come both the auditory and also visual senses make it one of the most financially rewarding types of massive media. Centuries later after the papers were supplied as the initial mass media, the advent of radio and television happened. Radio to be the major medium of news for the basic public during wars as well as for sports and also entertainment. Once television to be invented, it came to be the most effective type of massive media together it was mainly used because that news dissemination and then because that TV shows, live events and also other entertain purposes.

Forms of broadcast MediaTelevisionRadio (AM, FM, Pirate Radio, Terrestrial Radio, and also Satellite)Traditional TelephoneFilm/Movie/Motion PictureVideo GamesAudio Recording and Reproduction

Outdoor Media

This is additionally known as OOH or Out-of-Home Media and also is focussed ~ above transmitting information and news once the windy is external their home. Outdoor media provides importance to display advertising and attracting people towards brand-new products, some social cause or any development or adjust in the society. This are influential in brand promo seen ~ above buildings, streets, electrical polls, roadside, vehicles, screens, kiosks, etc. This is one of the many prominent varieties of fixed media provided for commercial and also public welfare advertising and also mainly includes billboards, banners, posters, catalog distribution, ComPark Advertising, Wallscape, among others!


Forms of out MediaBillboards or BulletinsInflatable BillboardsMobile BillboardsBannerLamppost BannersPostersSigns and PlacardsBlimps, SkywritingBrochure distributionComPark AdvertisingWallscape

Transit Media

Transit Media revolves about the ide of advertising and also information dissemination when consumers are “on the go” in public areas or in transit. This include display advertising top top vehicles and also transportation. V the target “driving home a message” transit media is considerably used for massive brand promo to millions of world who travel the country’s streets and also highways every day.

Some world might think that this form of fixed media is outdated or ineffective, yet it is extensively visible on the political parties of buses, in subway cars, in ~ transit stations wherein passengers get in or disembark native public transportation.

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Forms of Transit MediaBus AdvertisingRailway AdvertisingTaxi AdvertisingTransit sanctuary Advertising

New Media or Digital Media


Since the invention of the World vast Web through English scientist Tim Berners-Lee in 1989, the web has drastically taken over all the types of mass media due to the fact that of faster dissemination speed and greater digital technology. New Media is an interaction two-way communication with users being the active producers the content and also information. The net is thought about as a very interactive fixed medium and can be simply characterized as the “network of networks”. The has easily transformed as the center of the massive media as it has actually marvellously integrated all the prominent types of massive media. Now, you have the right to see news websites, broadcasted TV shows and listen to online radio making use of the internet and also this is additionally called together the convergence of mass media!

New Media is normally a re-conceptualization of the currently media. This is a rapidly cultivation mass media with the ease of access with a computer and an Internet link (broadband or WiFi). Indigenous Story Writing and also Graphic Designing come Multimedia and Animation, pursuing a career in this ar can be highly advantageous.

Forms that Digital MediaWebsitesEmailsSocial Media and also Social Networking sites (SNS)Webcast and PodcastBlogging and VloggingIPTV (Internet Protocol Television)E-forums and E-booksE-commerce and M-commerceDigital VideosComputer AnimationDigital video GamesHuman-Computer InterfaceVirtual civilization & virtual Reality

Mass Media interaction Careers

Mass Media and Mass communication are among the many trending careers in the digital world. Pursuing a level in any type of of the different varieties of mass media such as Journalism, corporate Communication, TV Production, etc. You can explore lucrative high-paying careers in this large domain. Right here are the most famous jobs in different varieties of mass Media Communication:

ReporterDigital EditorCommunications AssociateFilm ProducerActor/AnchorVloggerSocial Media InfluencerWeb Designer

Types of massive Media – Slideshare


Courtesy: Janardhan Juvvigunta

Types of Mass interaction Courses

Mass interaction is arising as one of the many popular disciplines in the digital era and there are many diplomas, bachelor’s and also master’s courses which are readily available in this specialisation. Here is the complete list that Mass interaction Courses:

Mass communication CoursesDuration
Diploma in Journalism and also Mass Communication2 years
Diploma in Media Studies3 years
Bachelor of mass Communication3 years
BJMC (Bachelor the Journalism & fixed Communication)3 years
Bachelor of arts inCorporate Communication3 years
Bachelor of massive Media (BMM)3 years
BA Journalism and Mass Communication3 years
MA in Journalismand massive Communication2 years
MA in mass Communication2 years
PG Diploma in Journalism and also Mass Communication2 years
PG Diploma in TV Journalism & Communication1-2 years